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omitParamsFromString — GTM Variable Template for String

VARIABLES › STRING
omitParamsFromString CORE String
Direct (.tpl) Apply (.tpl)

Removes specified parameters from a query string or fragment. Useful for cleaning URLs by removing tracking parameters like fbclid, gclid, or PII.

When to Use This

String Manipulation

Transform, clean, and normalize text data for consistent downstream processing.

Filtering

Select or exclude items from collections based on criteria or predicates.

URL Processing

Parse, build, decode, and manipulate URLs and query parameters.

Examples

Remove tracking parameters
INPUT
Query String or Fragment: ?utm_source=google&fbclid=123&gclid=456&utm_medium=cpc
keys: ['fbclid', 'gclid']
Parameters to Omit: [{key: 'fbclid'}, {key: 'gclid'}]
Case insensitive matching: false
OUTPUT
?utm_source=google&utm_medium=cpc
Clean hash fragment
INPUT
Query String or Fragment: #section=intro&debug=true&id=123
keys: ['debug']
Parameters to Omit: [{key: 'debug'}]
Case insensitive matching: false
OUTPUT
#section=intro&id=123

GTM Configuration

This is what you'll see when you open this variable in Google Tag Manager. Hover the icons for details.

omitParamsFromString
Query String or Fragment
💾 The query string or fragment to filter.

Supported formats:
  ✓ Query string: "?utm_source=google&fbclid=123"
  ✓ Fragment: "#section=intro&debug=true"
  ✓ Without prefix: "utm_source=google&fbclid=123"
Parameters to Omit
💾 List of parameter names to remove from the string.

*** Remove tracking parameters***

*** Clean hash fragment***
⊖
⚙️ Enable to match parameter names regardless of case (e.g., "FBCLID" matches "fbclid").
Input Setup
Input Function (optional)
⚙️ Optional pre-processing function applied to the input string before filtering.
Result Handling
Output Function (optional)
⚙️ Optional function to apply to the result before returning it.
Query String or Fragment string
💡 Type any text to see the result update live
🎯 Using special value — click input to type instead
Test with:
Falsy
Truthy
Parameters to Omit list
🔗 Result Handling — Chain Variables
Chain apply-mode variables to the output. Each variable receives the result of the previous one.
omitParamsFromString()

Related Variables

Same category: String

→ assignParamsToString → charAt → concatenateValues → countWordsInString → endsWith → extract → extractFirstSegment → extractNumber → fromBase64 → indexOf → left → matchAll → matchRegex → padEnd → padStart → pickParamsFromString → replaceAll → replaceAllWithRegex → replaceFirst → right → safeSplit → sanitizeTextAndRemoveHtml → sanitizeTextLite → search → slice → split → startsWith → test → toBase64 → toCamelCase → toJsonString → toKebabCase → toLocaleLowerCase → toLocaleUpperCase → toLowerCase → toNumber → toSnakeCase → toStartCase → toString → toStringRepresentation → toUpperCase → toUpperFirst → trim → trimEnd → trimStart → truncate

Under the Hood

📜 View Implementation Code
/**
 * Filters a query string or fragment to exclude specified parameters.
 *
 * @param {string} data.src - A string starting with "?" or "#" to filter (e.g., "?a=1&b=2").
 * @param {Array} data.kys - Array of objects with parameter names to exclude.
 * @param {boolean} [data.ci] - Optional flag to enable case-insensitive matching.
 * @param {Function|string} [data.out] - Optional output handler.
 *
 * Direct-mode specific parameters:
 * @param {Function} [data.pre] - Optional pre-processor function.
 * 
 * @returns {string} A filtered parameter string excluding the matching key-value pairs.
 *
 * @framework ggLowCodeGTMKit
 */
const decodeUriComponent = require('decodeUriComponent');
const encodeUriComponent = require('encodeUriComponent');
const getType = require('getType');
const Object = require('Object');

const createFlatArrayFromValues = function(list, property) {
    const result = [];
    if (!list) return result;
    for (let i = 0; i < list.length; i++) {
        const val = list[i][property];
        if (getType(val) === 'array') {
            for (let j = 0; j < val.length; j++) {
                result.push(val[j]);
            }
        } else if (val) {
            result.push(val);
        }
    }
    return result;
};

const omitParamsFromString = function(input, keys, caseInsensitive) {
    if (!input || !keys || keys.length === 0) {
        return input || '';
    }
    
    const omitMap = {};
    for (let i = 0; i < keys.length; i++) {
        const key = keys[i];
        if (typeof key === 'string') {
            omitMap[caseInsensitive ? key.toLowerCase() : key] = true;
        }
    }
    
    if (Object.keys(omitMap).length === 0) {
        return input;
    }
    
    const hasPrefix = input.charAt(0) === '?' || input.charAt(0) === '#';
    const prefix = hasPrefix ? input.charAt(0) : '';
    const raw = hasPrefix ? input.slice(1) : input;
    
    if (!raw) {
        return prefix;
    }
    
    const filteredPairs = [];
    const pairs = raw.split('&');
    
    for (let i = 0; i < pairs.length; i++) {
        const pair = pairs[i];
        if (!pair) continue;
        
        const eqIndex = pair.indexOf('=');
        const key = eqIndex >= 0 ? pair.slice(0, eqIndex) : pair;
        const lookupKey = caseInsensitive ? key.toLowerCase() : key;
        
        if (!omitMap[lookupKey]) {
            if (eqIndex >= 0) {
                const value = pair.slice(eqIndex + 1);
                const decodedValue = decodeUriComponent(value);
                filteredPairs.push(key + '=' + encodeUriComponent(decodedValue));
            } else {
                filteredPairs.push(key);
            }
        }
    }
    
    const result = filteredPairs.join('&');
    return result ? (prefix + result) : prefix;
};
const safeFunction = fn => typeof fn === 'function' ? fn : x => x;
const out = safeFunction(data.out);
// ===============================================================================
// omitParamsFromString - Dire
🧪 View Test Scenarios (6 tests)
✅ Test omit single parameter
✅ '[example] Remove tracking parameters'
✅ Test case insensitive matching
✅ '[example] Clean hash fragment'
✅ Test empty input returns empty string
✅ Test no keys returns original input